Tis the season: Zalando pop-up shop opening

I am sitting behind my rental desk in my rental studio in the flannel PJs that my mom gifted me a few weeks ago. Behind me is my bed with flannel covers, waiting for me to crawl in and depart to dreamland. Yet, I suddenly realized it is Thursday, and Thursdays are my posting days. And I knew I wasn’t going to be able to sleep without having this post up. So here it is: my first Holiday inspired post of this winter season!

Last week, Naomi, Maya and I got together in Brussels and went to the most jolly blogger event I’ve ever been to: The Zalando Pop-Up shop opening. “Pop-up” seems to be the latest hipster word, hence it has been elected in the final voting round for word of the year. Most pop-up shops I’ve known about stick around for a few months or maybe even an entire (fashion) season, but Zalando decided to do things a little different. Scarcity creates interest, and so the Zalando shop was only open for two days! 

The concept was simple. The pop-up shop served as a showroom where people could see a range of clothing, shoes and decor items that Zalando offers online in real life. You couldn’t buy anything as there was no stock available on the location, but you could place an order through a computer in the store and have the items delivered at your doorstep a mere few days later (their website states it takes a minimal of 5 days to deliver a package, but mine already arrived after 3 days last year! – best service ever!). 

Through the photos above, you can get impression of the pop-up shop. It was suuuuper small, and jam-packed with bloggers from all across our tiny nation. It was an absolutely great night, and I had so much fun with my accompanying ladies. We tried on a lot of accessories, decorated our own candle, enjoyed delicious meatballs and a glass of cava, and even found a bit of room to make outfit photos. 

There are so many items in the photos that it’s an almost impossible task to feature them all on the blog. If you see anything you love, I can always try to find it online for you. Don’t hesitate to ask!


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53 Comments

  1. 29 November 2013 / 06:39

    Leuk je weer eens te zien, mooi initiatief hé!

  2. 29 November 2013 / 06:58

    That first photo! So cool

  3. 29 November 2013 / 08:39

    Leuk je weer eens te zien, mooi initiatief hé!

  4. 29 November 2013 / 08:58

    That first photo! So cool

  5. 29 November 2013 / 12:47

    So many cute items! I like the studded clutches and shoes, and is that a sequin top or dress? Either way, it’s really pretty! 🙂

    Away From The Blue

    • 29 November 2013 / 15:50

      It is a dress from French connection and it has a body-length panel of sequins on the front and neckline. it was SO pretty! 🙂

      • 2 December 2013 / 14:07

        Oooh, it sounds it! 🙂

  6. 29 November 2013 / 12:47

    Prachtige foto’s en mooie producten 😀 Klinkt als een leuke dag!

  7. 29 November 2013 / 13:50

    It is a dress from French connection and it has a body-length panel of sequins on the front and neckline. it was SO pretty! 🙂

  8. 29 November 2013 / 16:53

    Sounds like it was fun. Doing the ordering thing sounds like it made a lot of sense for such a short-lived shop (purposely short-lived).

  9. Maria Antoinette
    29 November 2013 / 20:07

    Gaaaaf, dat je hier bij mocht zijn. Vind het tasje en de shoe's met spikes erg gaaf!

    Liefs,

    Maria

  10. Maria Antoinette
    29 November 2013 / 22:07

    Gaaaaf, dat je hier bij mocht zijn. Vind het tasje en de shoe’s met spikes erg gaaf!

    Liefs,

    Maria

  11. 30 November 2013 / 07:43

    Ziet er zo een mooie winkel uit! echt wauw!

  12. lippylash
    30 November 2013 / 09:42

    Ziet er zo een mooie winkel uit! echt wauw!

  13. EnterKelly
    30 November 2013 / 14:01

    Oooh this sounds cool! Love the photos!

  14. 30 November 2013 / 16:01

    Oooh this sounds cool! Love the photos!

  15. Melissa Meussen
    30 November 2013 / 19:38

    Wauw, prachtige foto's!
    x

  16. Melissa Meussen
    30 November 2013 / 21:38

    Wauw, prachtige foto’s!
    x

  17. 1 December 2013 / 14:49

    Waren echt zo'n zalige dingen 🙂 thanks for the company! Het was super gezellig 😀

  18. 1 December 2013 / 16:49

    Waren echt zo’n zalige dingen 🙂 thanks for the company! Het was super gezellig 😀

  19. lovelifelovefashion
    1 December 2013 / 16:05

    Super foto's!

  20. Hannah
    1 December 2013 / 22:17

    I have yet to go to a blogger event but I always see such wonderful photos of these events! It looks like you had a magical time!

    Xo, Hannah

    sweetsweetnoir.net

  21. Hannah
    2 December 2013 / 00:17

    I have yet to go to a blogger event but I always see such wonderful photos of these events! It looks like you had a magical time!

    Xo, Hannah

    sweetsweetnoir.net

  22. 2 December 2013 / 05:20

    I've been really wanting some more home items!

  23. 2 December 2013 / 07:20

    I’ve been really wanting some more home items!

  24. 2 December 2013 / 12:07

    Oooh, it sounds it! 🙂

  25. 2 December 2013 / 15:12

    Zag er leuk uit! Zo spijtig dat ik niet mee kon he 🙁

  26. 2 December 2013 / 17:12

    Zag er leuk uit! Zo spijtig dat ik niet mee kon he 🙁

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